Dear MEL Topic Readers,
Elephants, Michelin stars and Mughal jewels: Indian weddings are a $130
billion business
Whose wedding party can be attended by both Bill Gates and Mark
Zuckerberg? A son of Mukesh Ambani, the richest person in Asia, hosted days of wedding
parties for his son that were attended by these global celebrities and quite a
few Bollywood stars. Wedding ceremonies and parties are extremely important for
India’s parents. Though they usually are value-conscious, India’s parents spend
a big portion of their lifetime savings on wedding events for their children to
show off their power, wealth, and status. On average, those who can afford to
host wedding events spend no less than $15,000, over three times the average
annual household income. These weddings are often spread over days and attended
by over 300 guests. Accordingly, the market size of India’s wedding industry is
estimated to be around $130 billion, smaller than China but nearly twice as
large as the USA.
Read and learn about what India’s wedding extravaganza is like.
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