Dear MEL Topic Readers,
How Covid-19 will change our shopping habits
Because of the coronavirus outbreak, there are
a variety of restrictions on shopping, such as social distancing, limited entry
to stores, closed changing rooms, intense cleaning procedures, and quarantining
goods, not to mention face masks and temperature checking to enter the store. Do
these restrictions and requirements discourage you to go shopping, either for
fun or function?
Whether you are a recreational shopper or
functional shopper, you tend to spend more in stores than online, according to
a survey in the US, where online shopping is more common than most other
countries. It also found the shoppers make more impulse purchases when they
shop in-store than online. Indeed, just looking around stores offers escape,
socialization, and fun. So, even though more people choose to buy online, welcoming
shoppers, whether recreational or functional, provide incentives for retailers
to open their stores. Retailers now need to assure and lure shoppers for a safe
and enticing shopping experience, new rules of the game for retail businesses.
Enjoy reading the article and think about what
your next window shopping will be like.
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