Dear MEL Topic Readers,
Burberry bans destroying unsold goods and using fur
Founded in 1856, Burberry is a British fashion house headquartered in London. They sell the iconic trench coats, outerwear, fashion accessories, fragrances, sunglasses and cosmetics at 500 locations worldwide.
It is customary for such luxurious fashion brands to destroy unsold items to keep their brand value. That’s why you don’t usually find discounted goods of such top brands either at outlet stores or online. But “destroying” could cause environmental problems whether those unwanted merchandises are burnt or buried as they are usually made with different materials, such as wool, leather, metal or plastic.
So, the prominent fashion brand has decided not to destroy unsold merchandises any longer. Does it mean you’ll have a chance to find clearance sale signs or ads of Burberry?
Enjoy reading and learn the progressive move of this traditional fashion brand.
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