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4/16/2016

Topic Reading-Vol.1466-4/16/2016

Dear MEL Topic Readers,
Tesla reveals its $35,000 car for the masses
Passion to feel cleaner, sound quieter or drive faster? For the price of an entry level conventional luxury car, you’ll get a faster fully-electric vehicle as early as next year. Yes, Tesla’s volume-zone model has just been unveiled. But even before the official debut, over 100,000 people had put down payment for the car, just to get this much-anticipated electric car earlier than others.
The company seems to have been confident to get enough orders for their bold investment to purchase the ex-GM-Toyota factory in California and build a lithium-ion factory in Nevada.
While many look around and negotiate to get a better deal when they buy a new car, there are such enthusiastic people who open their wallets without even looking at the car.
Enjoy reading and thinking what it would take to sell a new product before launch.

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