Dear MEL Topic Readers,
Google
announces $10bn investment in 'digital India'
Since Google
has no presence and will not have any in the foreseeable future in China, its obvious growth opportunities lie in India. Though English is often used in many
web content and YouTube videos, it is estimated that approximately two-thirds
of India’s Internet content consumption is in local languages in India. Indeed,
since there are 22 official languages in the second-most populous country, simply
translating English into Hindu, the most spoken language, isn’t enough to provide
services to new users and access to the cyber world. Also, compared with its
archrival China, there still are hundreds of millions of people waiting to enjoy
the benefits of the Internet. So, the Indian-born top official of Google’s parent
company announced that it would invest $10 billion in India in the next five to
seven years. What’s amazing is not just the sheer amount of the financial investment
but the four areas of digital infrastructures that Google hopes to upgrade,
including language, new products, local businesses, and social welfare. Very
comprehensive and ambitious.
Enjoy
reading the article about Google’s aggressive investment in India.
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