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9/15/2026

Topic Reading-Vol.5257-9/15/2026

Dear MEL Topic Readers, 
Mount Fuji pics, life-changing ramen and a weak yen - why young Brits are going to Japan
Last year, nearly half a million tourists from Britain visited Japan, up 25% on the previous year and a 40% increase from 2019, the pre-pandemic peak. It’s a long way to fly, about 9,600 kilometers, and lasting over 13 hours for a non-stop flight and around 16 to 19 hours for a one-stop flight through China, a more economical choice. But once you get to Japan, travelers can enjoy completely different nature, cityscapes, buildings, foods, and cultures from Europe. First-timers often follow the Golden Route, consisting of Tokyo, Kyoto, Osaka, and nearby Nara and Hiroshima. But nowadays, young people in particular are tempted by the places, things, and foods that are shown on TikTok or Instagram, such as Mt Fuji photo spots or Ramen noodles. Japan is also budget-friendly for young Brits. Thanks to the well-established public transport, visitors can travel around the country quite easily, inexpensively, and safely. Also, you do not have to pay high admission fees to visit World Heritage sites like Shiretoko. And thanks to the weak yen and long-term deflation, traveling around Japan is quite affordable, including transport, food, and accommodation, compared with European or North American destinations. And the British were among the record 43 million foreign visitors to Japan last year. 
Read the article and learn why more British people are visiting Japan.

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