Dear MEL Topic Readers,
Sake brewers toast big rise in global sales
Sake is an alcoholic beverage of Japanese origin often referred to as Japanese rice wine. It is made by fermenting rice that has been polished to remove the bran. Sake is served warm, at room temperature, or chilled, depending on the type and taste of sake or the drinker’s preference. As western foods have become more common in the Japanese daily diet and other alcoholic drinks, such as beer, wine, and flavored spirits have attracted Japanese drinkers, sake consumption has been continuously declining for decades in the domestic market. In the meantime, as Japanese food becomes more popular in oversea markets, sake brewers have arranged sake to meet the demand and taste of foreigners. In fact, sake has become one of the categories in prestigious wine-tasting competitions around the world. Is sake going to join tofu and sushi which are enjoyed in many places of the world?
Enjoy reading the article and learning about Japanese rice wine that is now appreciated in oversea markets.
https://www.bbc.com/news/business-64797853
Sake brewers toast big rise in global sales
Sake is an alcoholic beverage of Japanese origin often referred to as Japanese rice wine. It is made by fermenting rice that has been polished to remove the bran. Sake is served warm, at room temperature, or chilled, depending on the type and taste of sake or the drinker’s preference. As western foods have become more common in the Japanese daily diet and other alcoholic drinks, such as beer, wine, and flavored spirits have attracted Japanese drinkers, sake consumption has been continuously declining for decades in the domestic market. In the meantime, as Japanese food becomes more popular in oversea markets, sake brewers have arranged sake to meet the demand and taste of foreigners. In fact, sake has become one of the categories in prestigious wine-tasting competitions around the world. Is sake going to join tofu and sushi which are enjoyed in many places of the world?
Enjoy reading the article and learning about Japanese rice wine that is now appreciated in oversea markets.
https://www.bbc.com/news/business-64797853
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