Dear MEL Topic Readers,
Your delivery orders are making restaurants mad. Now they're fighting back
Delivery service is on the rise anywhere in the world. In fact, food delivery had been expanding all over the world especially in the US, China, and Southeast Asian countries even before the pandemic. Restaurants saw additional business opportunities in addition to their in-store and takeout services. Food delivery service providers were well funded by hawk-eyed capitalists that were looking for rising business opportunities. For gig workers, food delivery was one of the cheapest and easiest ways to make money in their spare time. Indeed, unlike the rideshare service, it doesn’t require owning a vehicle. Then, the Covid pandemic arose, which put many restaurants left no choice but to take as many delivery orders as they could to survive. However, as delivery orders increase, restaurants have to bear increasing delivery costs while paying the rent for the empty dining space. Then inflation has come and labor costs have risen quickly. So, restaurants are now desperate to make delivery businesses more profitable or encourage customers to order online and pick up their orders at their storefronts while competing with delivery-only ghost kitchens, which don’t have to bear the rent for dining rooms. Indeed, the coronavirus pandemic has changed the landscape of restaurant businesses. Taste and service don’t seem to be enough for restaurants.
Enjoy reading the article about how restaurants have been converting their businesses during and after the pandemic in the USA.
https://edition.cnn.com/2022/02/23/business/restaurant-delivery/index.html
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