Dear MEL School’s Topic Readers,
FT's new owner Nikkei eyes digital success
Buying a foreign newspaper at a three-time
higher than the book value sounds like a bold move. Whether it is a sound
investment or senseless extravaganza remains to be seen in the next few years.
Nikkei paid a staggering $1.3bn tag to
acquire the full stake of the Financial Times, a prestigious English economic
paper. The CEO of the Japanese newspaper said it is the FT's digital success
that Nikkei wants to follow in footsteps. Indeed, the over-a-century-old
newspaper company has made success in digital subscription model, which now
derives as much as 70% of its revenue from its online and mobile subscribers.
The real question seems like not the price being
paid but the value to be created.
Enjoy reading and learning about this
recent take-over by Nikkei.
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