Dear MEL Topic Readers,
'Words carry power:' Mexican coffee shops rename the Americano
The traditional Americano is a shot of espresso with added hot water at a 1:3 to 1:4 ratio, retaining the complex flavors of espresso but in a lighter way. In Australia and New Zealand, a similar drink is called a long black, which is made by pouring a single shot of espresso into hot water, a different way to make the same drink. Because of the rising tensions about trade and immigration with the US, some Mexican coffee shops have renamed Americano to Mexicano without changing the taste, flavor, or price of the coffee. The rebranding seems to have been gaining support from other coffee shops and consumers. (But probably not by over 800 Starbucks stores in Mexico)
In January this year, United States President Donald Trump signed an executive order directing federal agencies to adopt the name "Gulf of America" for the gulf waters bounded by the U.S, even though the gulf had been known as the Gulf of Mexico since the 1550s. Will there be more renaming moves in these two neighboring countries that are geographically and economically so connected?
Read the article and learn about
https://edition.cnn.com/2025/04/17/world/video/mexican-coffee-shop-renames-americano-mexicano-digvid
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