Dear MEL Topic Readers,
Amazon sues administrators of more than 11,000 Facebook groups that allegedly brokered fake online reviews
When people try to choose what to buy, many of them check online reviews that were posted by those who supposedly purchased and/or used the item. Those reviews should genuinely reflect users’ voices but not all of them do. You might have seen overly positive or negative comments on some of the review columns, which are posted by those who were paid or given something to appraise the item, the seller of the item, or competitors who intend to devalue the item. Indeed, there are so many fake reviews seen on online shopping sites. Now, Amazon announced that it sues over 11,000 administrators of Facebook groups that brokered fake online reviews in the US, the UK, France, Germany, Italy, Spain, and Japan. Facebook is also accountable for those spam and fake reviews and working with Amazon to cope with online review fraudsters. Will we see fewer fake reviews or have to wait until AI advances to sort out fake reviews better? One thing is for sure you just want to be cautious about what to believe or disregard in online reviews.
Enjoy reading the article and learning about how serious online fake reviews are.
https://edition.cnn.com/2022/07/19/tech/amazon-facebook-fake-review-suit/index.html
Amazon sues administrators of more than 11,000 Facebook groups that allegedly brokered fake online reviews
When people try to choose what to buy, many of them check online reviews that were posted by those who supposedly purchased and/or used the item. Those reviews should genuinely reflect users’ voices but not all of them do. You might have seen overly positive or negative comments on some of the review columns, which are posted by those who were paid or given something to appraise the item, the seller of the item, or competitors who intend to devalue the item. Indeed, there are so many fake reviews seen on online shopping sites. Now, Amazon announced that it sues over 11,000 administrators of Facebook groups that brokered fake online reviews in the US, the UK, France, Germany, Italy, Spain, and Japan. Facebook is also accountable for those spam and fake reviews and working with Amazon to cope with online review fraudsters. Will we see fewer fake reviews or have to wait until AI advances to sort out fake reviews better? One thing is for sure you just want to be cautious about what to believe or disregard in online reviews.
Enjoy reading the article and learning about how serious online fake reviews are.
https://edition.cnn.com/2022/07/19/tech/amazon-facebook-fake-review-suit/index.html
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